Editing & Proofreading

Copy that shines.

When you earn your chops in a newsroom, editing and proofreading become as automatic as breathing.

So automatic, in fact, that you find yourself quietly – and sometimes not so quietly – editing everything: billboards, sales circulars, bumper stickers, flyers.

Here’s the thing: Everyone makes mistakes. Because it bears repeating, let us say that again: Everyone makes mistakes.

That’s why it never hurts to have a fresh set of eyes edit and proofread your work.

Spell check won’t help when your newsletter reaches employees with a headline reading “We’re Celebrating St. Patrick’s Day With an Irish Flare.” (We’ve heard of a Roman candle, but what in the world is an Irish flare?)

Wouldn’t it be great to catch mistakes before you…

… Distribute your newsletter, press release or brochure?
… Deliver a presentation before a large audience?
… Spend a whole lot of money printing marketing or promotional materials?
… Launch a brand new website?

You make a first impression only once. Shouldn’t yours be perfect?